Priming

Priming in psychology refers to activating parts of particular representations or associations in memory just before carrying out an action or task. It is considered to be one of the manifestations of implicit memory. A property of priming is that the remembered item is remembered best in the form in which it was originally encountered. If a priming list is given in an auditory mode, than an auditory cue produces better performance than a visual cue.

http://www.u.arizona.edu/~vanpettc/326/multmem.html

NY Times artcile
Who’s Minding the Mind? by BENEDICT CAREY (July 31, 2007)
http://www.nytimes.com/2007/07/31/health/psychology/31subl.h...

You can put people in the right frame of mind for doing things by using priming techniques. Often, it's not as blatant and obvious as what I have done here. For instance in some recent research on priming, students were given some biscuits to eat. When the room in which they ate the biscuits contained a citrus smell, of the kind used in household cleaning fluids, the students cleared up their crumbs. When no smell was present, the did not tidy up. This experiment suggests that we can be primed for activity by smell alone.

Other psychological studies of priming have shown that images, sounds and words can provide a subconscious signal to behavioural change. So how can you use this in your Internet business?

read more at Graham Jones article
More cash to feed your brain
http://www.grahamjones.co.uk/2007/08/more-cash-to-feed-your-...